I have always been a people person. I LOVE to talk and find new people to connect with. My goal is to use my designs to bring strangers together and spark meaningful conversations.
More about me: I am a graduate of the S.I. Newhouse School of Public Communications at Syracuse University, with a well-rounded degree in graphic design and minors in marketing and psychology. I have an established portfolio that showcases a variety of work, including advertising, social media, consulting, and consumer goods. When I’m not designing, you’ll find me fueling my coffee obsession, going on hot girl walks with my dog, and obsessing over the newest product releases at Trader Joe’s.
Hi! My name is Gianna, and I am a designer striving to create connections through my work.
Work Experience
Graphic Designer
YMCA of Greater Boston, Boston MA 09/2024 - Present
Designing impactful print materials to boost membership, program participation, and fundraising efforts, with corresponding digital campaigns that achieve over 4.3 million impressions, 56,000 engagements, and 12,7000 post link clicks.
Delivering polished, consistent content for 13 YMCA branches across all platforms that effectively communicates programs and offerings, while adhering to budgets and ensuring alignment with the YMCA’s mission and brand guidelines
Social Media Specialist
ArtsBoston, Boston MA 04/2024 - Present
Designing content and executing marketing campaigns which increased following by 15% and audience engagement by 30%
Graphic Designer
SmartSKN Technologies, Beverly MA 03/2024 - 06/2024
Collaborated with CEOs to create a UI/UX library, 20 website pages, and marketing materials for a start-up company using user-centric design
CTP Boston Integrated Marketing, Boston, MA September 2023 - January 2024
Collaborated with senior art directors to design visuals for campaigns. Worked with project managers to create logo suites, annual reports, billboards, social media graphics, and an animated holiday card.
Creative Marketer and Graphic Designer
JSC Impact, Manhattan NY January - August 2023
Worked with various non-profit clients to fortify their brand images. Designed social graphics, mass emails, newsletters, social media marketing campaigns, and increased viewer engagement by 20%.
Creative Product Development/Brand Assurance Intern
WarnerBros. Discovery Summer 2022
Created 20 fashion mock-ups and 10 trend boards for various licensees.
Reimagined the Warner Bros. World Cafe in Abu Dhabi using Photoshop by sorting through thousands of assets and mocking up a new layout.
Designed custom graphics using Illustrator for the Warner Bros. Studio Tour, Parque Warner, and a Lola Bunny Character Exploration. O
Organized a presentation on generational fashion and trend forecasts.
Social Media Strategist and Photographer
BeccStarDesigns 2021 - 2023
Took over 2,000 product photos, and had creative leadership over product placement and photo editing.
Organized ad campaigns and created graphics.
Wrote over 75 product descriptions, and organized the product postings on a private site for sale.
Created email lists, sent mass emails, and designed mailing-list sign-up forms.
Graphics Team
Hill Communications PR Firm, Syracuse University 2022 - 2023
Worked with local contracted clients to create graphics and social media posts for the organizations using Adobe Illustrator and Canva.
Restructured brand identity and image through content.
Pixels Team
Pixels and Print, Syracuse University March 2022
Worked collaboratively with peers to create a new brand image, website, and promotional video for a local organization, Salt City Harvest Farm.
Created motion graphics, templates, and GIFs for social media using After Effects, Adobe Illustrator, and Adobe Photoshop.
Print Team
Pixels and Print, Syracuse University April 2021
Worked collaboratively with peers to create a compilation of design work created during the pandemic called The 429 Project.
Designed and published a book filled with photos and artwork, brand merchandise, a functioning website, and social media profiles.
Graphic Design/Photography Intern
HH Brown Footwear, Andover MA Summer 2019
Edited over 50 product photos using filters and erasing blemishes, captured and styled over 100 product photos, wrote the copy for over 50 products, and assisted in producing the seasonal lookbook.
Education
S.I. Newhouse School of Public Communications
Syracuse University - 2023
Graphic Design Major
Marketing and Psychology Minors
Summa Cum Laude
3.8 GPA
Awards
2023 Newhouse Scholar Syracuse University
Awarded to students for their students for their dedication, ingenuity, academic excellence and creativity.
2021 Graphis Annual Talent Competition
Honorable Mention for “Inspirational Despite Every Obstacle” stamp series
Skills
Adobe After Effects
Figma and Adobe XD
Adobe InDesign
Lola Bunny Character Exploration
Adobe Illustrator
Adobe Photoshop
Lola Bunny Character Exploration
Adobe Premiere Pro
Procreate
Microsoft Office Suite
Email Marketing Campaigns and Newsletters
Content and Video Creation
BeccStarDesigns Product Photography
News Headliners
TikTok